I’m about to dismantle every negative idea you’ve had about understanding the financial side of your business.
You’re about to see for yourself how, with working 20 minutes a week, you can take charge
of your business and start driving real profits to your bottom line.
Because for the FIRST TIME EVER, you will be in control of your profitability. You will no longer have to wish for revenue, struggle to stay on top of critical problems, hope you can see something on your bottom line at the end of each month.
If you ROLL YOUR EYES everytime someone mentions “profit and loss statements”,
your business is in desperate need of a financial makeover!
People who have invested in my Business Owner’s Financial Success System are for the
first time EVER working ON the aspects of their business that help them turn a profit.
From the desk of Laurie Taylor
Tuesday, 4:00 p.m.
So did I! When I got fired from my job and a career I had loved for 14 years, I joined a friend and we started figuring out how to put food on the table. Neither one of us had run a business before. We had no business training. No management training. No financial training.
Were we unique? No! Entrepreneurs are usually anything BUT trained in the business of building a business. They have an idea (think Bill Gates), they exploit an opportunity (the Internet boom) and they succeed despite themselves!
As we did. We grew that company from 2 people to over 100 people, up to $12 million in sales. It is that attitude of “I can do anything I put my mind to” that lives on in this great country of ours. It’s the risk-taking entrepreneur that has always driven this economy because we seldom let anything get in our way of reaching our goal – of seeing our vision become reality.
In my case – not only did we NOT have any business training, we had no vision, no business plan and no outside funding.
What is the reality of running a successful business? Believe me when I say this. I’ve made all the mistakes you can make including:
They are just telling you how to sell more, be more effective with your marketing – and buy the ‘latest, greatest marketing/sales program’ that will solve all your problems.
“Attention all right-brain creative’s out there… Do you love your work but abhor the details of making your work work? As a Motivational Comedian and Author I love my work but HATE paperwork, details, flow charts, graphs, planning, etc. I hated all those things until Laurie Taylor rocked my world with one simple mantra: “If you don’t get passionate about the financial aspects of your business, you won’t have a business to be passionate about.
I have participated in other business-building systems during my 20 years as a business owner but they just didn’t stick. I think that was because I never felt the human touch behind the numbers.
I think this is where Laurie Taylor shines the brightest. She is a REAL WORLD business guru with a heart of gold and a human touch. She made the left-brain world of numbers and planning distillable for the first time to a right-brain thinker like myself.
Do I love all the left brain stuff now? NO! I’d still rather be out entertaining my audiences but at least now I understand how to make more informed and insightful decisions based upon the hard numbers of my business.
With Laurie’s wisdom as my daily guidepost I continue to drive (and more importantly… aim) my business towards my ultimate goal… destination, greatness!”
- Karyn Ruth White
Laugh & Learn Productions, Inc.
Denver, Colorado
303-369-8277
info @ karynruth.com
I spent two years talking to business owners all over the country. Business owners just like you who are passionate about what they sell. Committed to great customer service. Business owners that have been successfully running their company for 3 years or 20+ years.
But when I asked these three questions:
These successful and passionate and committed business owners DIDN’T KNOW!
“Destination, Greatness has provided me with some key tools and disciplines that I have known I needed, but until now failed to apply consistently or in some cases at all to my business.
Laurie is an outstanding teacher based on her own real life experience in the trenches of small business, and her material is very well organized and highly practical. Paying closer attention to the financial side of my business and tracking several key indicators through my own customized, simple yet highly revealing dashboard has already helped me improve my net profits.
The program has truly helped given me a clear path to follow, which is a critical thing when it is so easy to get overwhelmed or distracted in running and growing a business.
I also appreciated her transparency, sharing her own process in her previous and current businesses. Unlike so many coaches and gurus out there, she is one of the every few who is extremely grounded in reality and has zero b.s. Her accessibility throughout the program has been invaluable to me with a variety of specific questions I had, and I have appreciated her relentless support (though never sugarcoated, thank goodness).
I think almost every business owner needs a great coach. I finally found one who was worth far more than she charges, for this program, or I’m sure any of her other programs and consulting.”
- Anne Alexander
Authentic Alternatives
Brevard, North Carolina
Why? Because I speak plain english. Because I show you how to create a plan.
I show you the fundamentals of building a business.
“Too many people make planning difficult. They tend to overwhelm you with details. Laurie’s approach to profit planning, cash flow management and critical indicators is straightforward, no-nonsense and easy to implement.
If you get a chance to spend time with Laurie, take it! You won’t regret the time or the money!”
- Katrina Mitchell
SPEAK! Franchise Speakers That Deliver
“I think you and the systems you outline in Destination Greatness are so beneficial for businesses of all sizes.
I have grown personally and professionally from the Destination, Greatness program.
What changed the most for me was how you encouraged me to think about my business.
After 15 years in business you finally got me to see the necessity of managing my business plus working my business…as two distinctly different and important focuses.
And I know this will surprise you…I actually look forward to working on the financial side of my business. Yes, me!
Finally, based on the concepts in Destination, Greatness, I reduced my over-extended focus to only 3 primary big-picture goals each year.
Thanks Laurie for the impact you have had on me and my business.”
- Terri Norvell
Further Performance Group
Westminster, Colorado
303-439-0077
terri @ FurtherPerformanceGroup.com
Those factors have everything to do with ….
...Defining your target audience
.....Creating a marketing plan for that targeted audience
.......Knowing what differentiates you from your competitors
...Create a plan to be profitable
.....Know how to manage their cash
.......Track critical indicators to map your success
........Because the common denominator is IT’S A BUSINESS!
“I want to thank you for what you and your program have done for me and my business. Prior to attending the Destination Greatness program, I thought my business was successful. After all, I have been in business for over 30 years.
I now realize that what I had was a very successful hobby that supported me and my ability to continue functioning from month to month.
Now that your program has awakened me to the essence of “a real business,” how to follow the money, and to make important financial decisions, I have seen significant increases in cash flow, repeat business, and general satisfaction with what I am doing in my business.
I cannot thank you enough for the quality of your “Destination, Greatness” program and your willingness to continue to keep in touch with me with reminders of how to apply what I have learned.”
Tom Dearth
Customer Speak for the Technical Geek
Lakewood, Colorado
303-458-0390
tom @ tomdearth.com
Typically, planning takes a back seat to the activity of the business. That activity includes marketing, sales, customer relations, vendor relations, technology issues ….. you know that the list is never ending.
Making money does not just happen.
“Laurie’s Destination, Greatness Program has inspired me to create a bolder vision for my business. When I started the program I was looking for something that would help me see how I could use data collection and tracking my finances to help me take my solo-preneur job into a growing and profitable business.
I am now constantly thinking about following the money, tracking leads, and I am maintaining an intense focus on where I want my company to be in 12-18 months. Laurie doesn’t simply give you a formula, she makes you think, while guiding you every step of the way.
Her confidence is inspiring, her enthusiasm is motivating, and her knowledge can take you from good to great!”
- Nicole Irlbeck
Restoration Fitness, LLC
Louisville, Colorado
303-482-6290
nicole @ restorationfitness.net
Because once you start implementing the concepts I’ll teach you,
there’s no turning back! You will become a numbers ninja!
“I have owned “brick and mortar” businesses, and I have owned internet-based businesses. I have heard all of the old adages about effective business and I have read many, many books on leadership, management, teamwork, business planning and sales & marketing and being an effective entrepreneur.
Despite all of that, the Destination, Greatness program has been eye opening, and has invigorated the way I approach building profit within my current businesses. This is truly where the “rubber meets the road” on effectiveness and Laurie Taylor really knows how to teach it.
One of the features of the program that I value the most is the “Path to Greatness Map” which I have used to chart out the next year of my profit-building strategies. I have a large copy hanging in my office, and a smaller version in my planner that I review every day.
Thanks to Laurie Taylor and the Destination, Greatness program I am more conscious and laser focused about how I follow the cash flow and key indicators of my businesses. I am now building effective profit making systems within my businesses that were never in place before. Thank you Laurie!”
- John Marx
The Law Enforcement Survival Institute
Westminster, Colorado
Solopreneurs: small business owners who don’t have full time or part time employees, who are good specialists but struggle understanding how to set up systems and procedures that will help them make and keep more money
Business owners with up to 20 employees: small business owners who ramped up quickly, added employees and systems but have reached a plateau in their ability to take their company further
At the end of this program, you will:
“Destination Greatness has been the single most empowering program I have taken in my 7 years as a small business owner. I love growing and taking educational programs and this is, hands down, the one that has made the most lasting and significant change to my business.
Thank you Laurie for creating such a rich program for those of us who never enjoyed diving into the numbers!”
Love Poem No. 1:
roses are red, violets are blue
I never knew how exciting numbers could be
until I met you
- Liz Byrne
Alchemy of Order, LLC
Boulder, Colorado
303-641-4760
Liz @ alchemyoforder.com
The Biz Calibration Assessment (my BIZ QUIZ) identifies the 4 critical aspects of running a business and provides you immediate feedback on where you excel and where you don’t. You’ll download this PDF and find yourself coming back to it time and time again as you dissect the QUESTIONS that will lead you to improving your business performance.
The Business of Building a Business survey let’s you continue on your quest to ask the tough questions, you’ll answer 10 business-building questions – and you may not like some of your answers!
Unless you have a business background, took some business classes, had a mentor to help you – more than likely the concept of Planning to be Profitable took a back seat. Marketing? Sales? Sure! Too many business owners have gone under driving a whole lot of revenue into their business. The secret to a successful business is the Plan.
1. Increase your revenues
2. Increase your profits
3. Increase your customer retention
“Destination, Greatness under the expertise and guidance of Laurie Taylor has been the rock solid foundational piece we had been looking for to incorporate into our Acceleration Coaching Program. The results for our members, identifying their areas of focus, creating action plans, becoming clearer on their goals, learning how to manage cash flow and creating their own profit plans has helped them be proactive in creating long term profitability and sustainability in their businesses.”
- Cheri Ruskus
Business Victories and Founder of Victory Circles
Boulder, Colorado
303-652-1718
In this 32-page Special Report, learn why you need a good bookkeeper, how to find a good bookkeeper, how much you will pay for a good bookkeeper, how to manage a good bookkeeper and pick up a sample job description. You’ll also learn how to avoid issues before they occur, securing a long-term relationship that allows you to sleep better at night knowing your financials are in the best shape they can be!
This Special Report identifies 7 concepts that helps a small business owner stay on top of the critical issues that can derail success. Learn how to calculate the life-time value of a customer, how to turn on the spigot and get cash flowing into your business today and how to identify which products or services can improve your profitability by asking 3 questions each quarter.
In this 27-page Special Report, you’ll walk away with 10 easy-to-implement steps to create an effective and profitable customer referral program. Leads received via referral cost less to convert, are more likely to purchase and more likely to refer you even more business. You’ll learn what the least used tactic is that garners the best results; learn how to set up a simple process to ensure success and learn how to reward the referee and the referral so both become fans for years.
Then stop wasting money on programs you aren’t using and put your money into a program that is designed to teach you HOW to set up a business to make and keep money!
You simply have to implement the concepts I teach you utilizing the FREE downloadable templates, study guides and bonus reports that you get in Destination Greatness.
“Laurie Taylor lives up to her title of Business Growth Specialist. One way she shares her expertise is in the Destination Greatness program. Her approach to profitability and continuing mantra, “Follow the Money,” are not just theoretical concepts but practical tools to apply to your business.
Laurie has taught me to embrace these tools, apply them successfully in my own business and use them with my own clients to help them build their businesses.
From tracking cash flow to creating a detailed plan for your profitability, this is one of the most comprehensive, understandable and effective business development programs I have ever seen or used.”
- Gloria Miele, Ph.D.
Optimal Development Coaching
Camarillo, California
805-482-1625
gmiele @ optimaldevelopmentcoaching.com
You will have to WANT to change. As the CEO of your business, you are the Change Agent. So don’t sit back and think I’ll make your company great. With the Right Attitude and the Right Tools, you’ll make your company GREAT. I’ll just be there to push you along.
There is no way I can know what you will do, or how you work. Just because others make and keep more money with this system does not guarantee you will. I’m saying that boldly and in big print so there is no misunderstanding.
If you were to take a business course to learn how to 1) understand business financials 2) learn how to manage cash flow 3) identify key indicators and learn how to track them 4) learn how to improve profits, improve revenue and increase customer retention — It seems to me you would be paying out thousands of dollars. Not only would you spend thousands of dollars, but you’d be investing months if not years to learn the critical aspects of running a business.
With Destination, Greatness you are taking weeks instead of months or years to understand the concepts that will help you make and keep more money. And you have someone who is an experienced business owner helping you apply the concepts. The process that you will experience in Destination, Greatness is proven. And the concepts will continue to help you year after year.
P.S. Don’t forget! I’m providing you everything you need to start Making and Keeping More Money! Tools, fundamentals, templates, study guides, monthly support! It’s all here! What are you waiting for?
P.P.S. Click Here to Begin Your Path to Greatness!
There’s no way for me or anyone else to guarantee you’ll make money. What I do guarantee is the education and the process. It works for me it may work for you. What I do know is this course is worth much more in practical training and possibilities than most business courses.